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Avian Influenza
Avian flu hits more turkeys in Gratiot County, Michigan
Within one week, the county has lost two flocks and a total of 54,100 turkeys.
Latest News
US Eggland’s Best uses ASMR content to reach egg consumers
Emerging poultry technologies tackle industry challenges
Birds Eye Robotics announces new board member
Fortifi announces new HR officer
Texas A&M wins USPOULTRY Foundation contest
Niman Ranch criticizes EATS Act inclusion in US farm bill
Double-digit annual revenue rise reported by MHP
Featured
Plukon Food Group acquiring HKScan Denmark
Chili’s forgot to promote its new chicken sandwich
More from WATTPoultry.com
Europe
Plukon Food Group acquiring HKScan Denmark
This is the fourth acquisition announced by the Netherlands-based company so far in 2024.
Brand Insights
Tools for efficient crop and seed applications
New Leader Manufacturing
Learn how New Leader Manufacturing is providing solutions for cover crop and seed applications, and reducing waste for farms.
Poultry Tech Trends
Chili’s forgot to promote its new chicken sandwich
Ad campaign leaves me asking ‘where’s the chicken?’
Sustainability
Fieldale Farms breaks ground on solar farm
The Baldwin solar farm will produce approximately 184,000 kilowatt hours of electricity per month.
Chicken Marketing Summit News
How AI builds consumer connections with chicken brands
Artificial intelligence can be daunting, but it can also be a valuable tool to predict and monitor trends
Broilers
Pilgrim’s Pride improves net income in all geographic markets
The biggest improvement came in the United States, where Pilgrim’s Pride went from a net loss of $53.6 million to a net income of $102.6 million.
Latest News
Gov. DeSantis outlaws cultivated meat in Florida
The Florida governor says his administration will “continue to focus on investing in our local farmers and ranchers.”
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Asia
3 reasons Asian poultry industry investments are appealing
Rabobank report takes a look at the future of the poultry industry in south and southeast Asia.
Egg
Egg Innovations first US company to commit to in-ovo sexing
The free-range and pasture-raised egg producer plans to implement the new practice by Q1 of 2025.
Agrifood Angle
NFL star Von Miller cuts ribbon for his new poultry plant
The Texas A&M poultry science alumnus and former Super Bowl MVP owns the first USDA organic poultry processing facility in Texas.
Avian Influenza
Europe shows signs of gradual recovery after HPAI season
But in a new report, HPAI emerges as a threat to the future of rare and native poultry breeds.
North America
Former Tyson executive Noelle O’Mara named Conagra EVP
In her new role, she will be responsible for identifying and scaling new organic growth platforms and acquisitions.
Avian Influenza
Avian influenza continues to spread in Michigan
Of the state’s nine commercial flocks to be struck by HPAI during the 2022-24 outbreak, six of those flocks have been affected in April 2024.
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