Market analysts for Pakistan are predicting a declining trend in the prices of poultry and poultry products in the markets of various districts of Punjab, due largely to the end of wedding season and a rising mercury trend which have caused demand to weaken.
During the last two weeks of March, prices of live broilers averaged Rs 117.50 (US$2.63) per kilogram in the Faisalabad district and Rs 131 (US$2.93) per kilogram in the Multan district. Prices also increased slightly in Lahore and Rawalpindi, but the expectation of reduced production has led analysts to predict an upcoming price drop. Market sources said a major indication of the coming trend is a steep decline in the price of day-old broiler chicks in various Punjab districts. As of April 4, the price of day-old broiler chicks dropped by Rs 10–12 (US$0.22–$0.27) and is hovering around Rs 23–30 (US$0.51–$0.67) per chick.
The average price of eggs also reduced by almost Rs 5 (US$0.11) per dozen in the Lahore, Rawalpindi, Faisalabad and Multan districts, in keeping with the expected trend.
National Chicken Council’s 60th annual Executive Conference held on October 30,
2014, in Washington, D.C., broiler company executives, Lampkin Butts, president
and CEO, Sanderson Farms; Randy Day, executive vice president of supply chain,
Perdue Farms; and Michael Welch, president and CEO, Harrison Poultry,
participated in a panel discussion covering a wide range of topics. The
panelists were asked questions by Bill Roenigk, former senior vice president, National
Chicken Council, and by members of the audience. In this video segment, the
executives respond to the question, “Will the U.S. broiler industry’s trend to
raising and processing larger birds continue?”
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Lower grain prices, increased demand for protein, reduced cattle numbers and slower-than-usual response to positive returns all point toward strong profits
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