Erich Erber, chairman of the Executive Board of Erber Group and founder of Biomin, was awarded the Asian Personality award at VIV Asia 2013 in recognition of his 30 years of contributions to the field of animal nutrition.
Erber's dedication and foresight has led to numerous innovative and trend-setting solutions for animal production, with a successful business spanning over 100 countries worldwide and more than 1100 employees.
This award adds to a series of important events that mark the year 2013 for the company as Biomin celebrates its 30th anniversary and introduces to the market a completely new approach to counteracting fumonisins in animal production.
FUMzyme - the first purified enzyme that biotransforms fumonisins into non-toxic metabolites - was launched at VIV Asia 2013 in Bangkok, Thailand last week. This represents a great step forward in mycotoxin risk management, closing the gaps of adsorption amid increasing contamination levels and unidentified losses in animal performance.
The Asian Poultry Personality of 2013 Award was handed out during the opening ceremony of VIV Asia 2013 by Nigel Horrox of Positive Action Publications Ltd and Ruwan Berculo of VIV Asia.
"The recipient of this award was told that if you decide to do business in Asia, always come again and again to become a friend to your distributors and customers. He did exactly this and moved to live in Malaysia in 1994. He then successfully marketed his company's products in the region and soon his company's name became synonymous with mycotoxin control. He has always coupled quality service to quality products and now Asia is, primarily through his efforts a key region for his company" said Nigel Horrox.
