Krit Pattanasak has been appointed by Cobb to the new position of marketing manager for the Asia/Pacific region. He will be based in the office in Bangkok, which Cobb opened last year to serve its fast-growing business across the region.
A graduate of Bangkok University, he went on to obtain a master's degree in marketing and mass communications at Murray State University.
Pattanasak was most recently a marketing and communications manager for Johnson & Johnson, responsible for its implants and medical devices business. He has been involved in developing its business in high growth Asian countries - with responsibilities including portfolio strategy and management, new product introduction, market access, customer education programs and event management.