Anitox appoints commercial director for Europe, Middle East, Africa

Pieter Wolleswinkel has joined Anitox, a provider of antimicrobial solutions for the animal and aqua feed, pet food and fermentation sectors, as commercial director for Europe, the Middle East and Africa. In his new role, Wolleswinkel will have full responsibility for the company’s commercial and technical service teams in these regions.

Pieter Wolleswinkel has joined Anitox, a provider of antimicrobial solutions for the animal and aqua feed, pet food and fermentation sectors, as commercial director for Europe, the Middle East and Africa. In his new role, Wolleswinkel will have full responsibility for the company's commercial and technical service teams in these regions.

A Dutch national, Wolleswinkel has 10 years of industry experience and in recent years has held senior product and business management roles. Having qualified as a veterinarian at Utrecht University in The Netherlands, he spent three years in practice before joining Provimi in 2007. Wolleswinkel became regional manager, Northeast Europe, for Provimi/Cargill Animal Nutrition EMEA in 2011, a role he held until joining Anitox on October 1.

Wolleswinkel lives with his wife and family in the south of The Netherlands. He will divide his time between Anitox's EMEA Region office at Earls Barton in England, and at customers and suppliers throughout Europe, the Middle East and Africa.

Commenting on his appointment, Wolleswinkel states: "Anitox is a very dynamic company, with excellent products and services. I am fortunate to be joining the business at a very exciting phase in its growth and look forward to continuing the strong expansion which Anitox has already achieved. Increasing pressures from ever-more-stringent food and feed safety legislation, and the feed milling sector looking to increase efficiency will drive our position with key products like Termin-8 and Maxi-Mil. Innovative products such as OptiFerm and Preserv-8 will be targeting customers in the bio-fuel industry and petfood manufacturers. We will work intensively with our dedicated team of 25 people in EMEA to provide the best solutions to our customers."

Roger Mann,vice president of commercial operations for Anitox, stated: "We are delighted that Pieter has decided to join us. He will play a key role in capitalizing on the enormous potential which exists in established geographical markets and sectors, as well as exciting new product areas such as petfoods and bio-ethanol. Anitox has an excellent product range, strong brands across many global market segments and an innovative Research & Development program which will provide future growth for the company and solutions for our customers."

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