Amlan International, a wholly owned subsidiary of Oil-Dri Corporation of America, unveiled its new website to stress its commitment to gut health in livestock. The website exemplifies the company's breadth and depth of product research along with timely news on industry topics related to animal health and disease management.
Since the launch of the animal health division in 2007, Amlan International has grown in its product offerings, gut health research and expert team of sales, marketing and technical staff. As part of the Oil-Dri Corporation of America, Amlan International recently expanded its global operations and will open new offices in Shenzhen, China this spring.
Dr. Ron Cravens, president of Amlan International, said, "We provide practical, effective and proven gut health solutions for livestock producers who are focused on optimizing their operational efficiency. The foundation of optimal animal health starts with healthy gut function. Without proper digestive health, livestock do not reach their full potential and producers never realize peak operational performance.
"With the launch of this new website, we open the door for increased discussion and education. This is an exciting time for customer contact as many online and social media tools are used to share knowledge and address animal health issues in real time. We intend to take full advantage of these tools."
The website offers new functionality including a Twitter feed, blog posts, new company videos, and research to help educate livestock producers on effective disease management solutions.