Two new appointments to Potter's Poultry Equipment Division reflect the company’s commitment to providing truly national and international coverage to its customer base.

Richard Beevis joined the company in the last week of June as International Business Development Manager, and Dave Clegg joins as Regional Equipment Manager in the first week of July.

Beevis brings more than 22 years of industry experience and knowledge of production and technical matters gained most recently from roles at Hy-Line, and previously within the broiler breeder division of Cargill – when it was known as Sun Valley.

He says: “Throughout my career, I have been involved with Potters Poultry in one way or another, and know them to be an innovative and progressive company. I have admired them as individuals and as a company and when the chance came to join them, just after they’ve moved into new premises, promising exciting times ahead, I jumped at the chance.

“I’m really looking forward to building on my predecessor’s efforts and representing the company in the widest range of developing markets around the world.”


Clegg joins Potters with a wealth of experience from the equipment sector. His new role will be to advise and help customers with their equipment requirements and manage sales primarily in Wales and the West of England. He says that he is looking forward to working with the UK’s only manufacturer of nests.

Clegg’s family is heavily involved in the poultry industry, with one son who has just joined Cargill and one daughter studying animal nutrition.

“I’m really looking forward to the challenge offered by Potters,” he says. “I hope that the contacts and expertise I can bring to the only poultry farming equipment manufacturing business in the UK will help the company continue to develop and expand.”

Both appointments allow the company to introduce new energies and insights into the business and refresh the customer service team.