Amuse Inc. has commissioned Pas Reform’s SmartPro single-stage incubation technologies for its brand new 5mio layer hatchery near Myakazi, on the island of Kyushu in Japan.

With a total capacity of 12mio hatching eggs per year, the new facility, will incorporate eight SmartSetPro 4 setters, eight SmartSetPro™ 2 setters and 12 SmartHatchPro hatchers. The first “Smart Hatchery” to be commissioned in Japan will be equipped with Adaptive Metabolic Feedback to automatically adjust incubation programs to the time-sensitive needs of the growing layer chick embryos and Energy Saving Modules to reduce the hatchery’s energy consumption.

Amuse Inc.’s new hatchery will also be the first in Japan to commission Pas Reform’s advanced SmartCenterPro hatchery information system: a web-based “Internet of Things” approach to monitoring, managing and capturing data at every level of operations, from incubation and climate control to hatchery automation systems.


Pas Reform is further supporting the development of the new hatchery with engineering and technical services, including the installation of ventilation systems.

Henk Markhorst, Pas Reform’s commercial director in Asia, says the project is the realization of a long-term plan passed from father to sons. “Through generations of the Akagi family, there have always been great care and precision in planning and creating a business of quality and substance, one step at a time,” he says.

Markhorst continues, “Having met Mr. Norimoto and Yasuo Akagi some years ago, the commitment that they made to building a single-stage hatchery with Pas Reform is now being realized – and we look forward to responding with the same level of commitment to the success of the Amuse layer hatchery.”