The National Pork Producers Council (NPPC) has hired Sheila Warrick as the general manager of World Pork Expo, the world’s largest pork-specific trade show.
In her new position, Warrick will be responsible for the oversight and execution of the annual World Pork Expo, being held June 8-10, at the Iowa State Fairgrounds in Des Moines. Additionally, she will serve as NPPC’s director of projects and events throughout the year.
Warrick brings almost 20 years of experience in sales, customer service, marketing and event management to NPPC. She most recently worked for DuPont Pioneer as a stakeholder outreach coordinator for North America, where she developed and facilitated grower and visitor programs at the company’s Johnston, Iowa, campus. Before that, Warrick worked with a third-party event planner, where she coordinated a variety of events for Farm Journal Media. Warrick grew up on a swine farm near Britt, Iowa, and graduated from Buena Vista University, earning a bachelor’s degree in corporate communications.
“My goal for World Pork Expo is to present another successful event, where pork producers have an opportunity to network, learn about the latest innovations and can walk away with insights that are useful and beneficial to their businesses back home,” Warrick says. “I am especially excited about this year’s trade show — it’s the largest ever. Along with exhibits in the Varied Industries Building and the Agriculture Building, the outdoor exhibit space has been greatly expanded, so there will be even more to see.”
Joining Warrick on the World Pork Expo team are fellow NPPC staffers: Doug Fricke, director of trade show marketing, manages exhibits; Cally Fix, director of industry resource development, manages sponsorships; and Lauren Swanson, executive administrative assistant, manages attendee and exhibitor registration.
