News and analysis for the global poultry industry.
Broiler Husbandry / Antibiotic-Free Meat / North America
on October 10, 2016

Is responsible antibiotic use in poultry viable?

The Certified Responsible Antibiotic Use (CRAU) standard for poultry production is an alternative to "No Antibiotics Ever" (NAE) poultry with lower production costs and no need for secondary markets.

Poultry producers are all too familiar with non-governmental organizations asking them for the moon in cost-raising initiatives for doing "good" but, if adopted, these initiatives would drive poultry prices higher. Now come two public charities with a plan for reducing antibiotic use in poultry while moderating the resulting price increases.

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