ERBER Group expands in North America
The company is opening a new hub to help drive further growth with BIOMIN and ROMER Labs
The Erber Group shows its commitment to the North American market by opening a new hub in Kansas City later this year. The facility will include shared support functions for all Erber Group divisions, to help drive further growth in this key market.
The Erber Group divisions include Biomin, international animal nutrition company, and Romer Labs, a leading diagnostic solution provider for the agricultural, food and feed industries.
“The growth and success that both Biomin and Romer Labs continue to have serving customers over the years provided a clear logic for nurturing their strong potential going forward,” explained Jan Vanbrabant, Chairman of the Executive Board of Erber Group. “We have an ambitious plan for North America, and ultimately it is our customers who will benefit.”
“We are excited to continue our long-term commitment to investing in the North American market. The central location will allow us to improve the infrastructure support across the group, and bring us closer to more of our customers,” said Vanbrabant.
The hub, modeled on the success of the Erber Group structure in Asia Pacific and in Europe, will create new, shared support functions, including infrastructure and IT.
“Introducing a hub to North America embodies the Erber Group vision and mission of delivering innovation on an international scale to our customers, while integrating efficiencies into our day-to-day lives,” added Vanbrabant
Over the past two years, Biomin has significantly expanded its support for customers in North America through the introduction of new products and services along with robust recruitment. In the United States alone, Biomin has added six key account managers, five technical support managers and a sales director, swine.
“The expanded product and services portfolio along with greater technical support have enabled us to help customers achieve tangible improvements in their operations,” explained Simon Walley, President of Biomin North America. “We intend to replicate the success we’ve seen with clients in the poultry and swine sectors in the ruminants industry.”
“Our customers will continue to receive the same high-quality products and services they have come to appreciate,” commented Michael Prinster, Managing Director Romer America. “There will be no interruption with the implementation of the new hub: we expect to seamlessly improve synergies within the group.”
Romer Labs will continue to operate facilities in Union, Mo., and Newark, Del.