Hendrix Genetics recently held a grand opening for its parent stock turkey hatchery in Beatrice, Nebraska. This new facility will hatch poults for clients in the Midwestern United States, as well as Western Canada.

Small groups were guided throughout the hatchery to learn about the facility's features and the purpose of each room. Those taking part in the tour learned: 

  • It is a 30,000 square foot facility to hatch parent stock turkeys for the North American market
  • The hatchery has a 6.6 million egg capacity
  • The new hatchery will creates 25 jobs
  • Eggs come from Salmonella-negative flocks only, and arrive from farms in Nebraska, Kansas and Canada
  • It is a strict bio-secure facility to support the high-health requirements of the entire Hendrix Genetics Turkeys operations
  • The hatchery follows specific guidelines for storing eggs, incubating eggs and hatching poults
  • The facility's equipment includes innovative Petersime incubation techology
  • It takes 28 days for an egg to incubate and hatch

In addition to touring the inside of the hatchery, visitors were taken outside to see and learn about the new delivery fleet that will transport poults across the USA. The truck onsite is one of 14 new vehicles which feature advanced technology to simulate a hatchery environment during transport. 

State, local leaders welcome facility

Gov. Pete Ricketts kicked off the speeches by highlighting the importance of drawing businesses and workers to the state from other areas. He talked about ‘The Governor’s Cup,’ which they received from Science Selection Magazine for having the most economic development projects per capita of any state in the union, and the role that Hendrix Genetics played to make this possible.

“I would like to present to you a signed copy of that magazine as a token of our appreciation to help us grow Nebraska, the jobs you create and the faith that you have in our state. We very much appreciate what you have done,” Gov. Ricketts said.

On behalf of Senator Ben Sasse, Ag Policy Director Ginger Williams, read a letter that congratulated Hendrix Genetics on the grand opening of their turkey hatchery.

Mayor Stan Wirth offered many thanks to the local representatives who helped showcase Beatrice as the place to settle.

“I want to thank Hendrix Genetics for believing in Beatrice and for Staking your Claim in our community,” Mayor Wirth said.


Scott Rowland, Director of Americas for Hybrid Turkeys spoke to the things that drew Hendrix Genetics to Nebraska, and specifically Beatrice. He attributed it to the approach taken by the team they met with in Beatrice, who showed them around the entire town before even beginning to discuss business. 

“There are lots of places to find land, but there is more than that. We want to be a part of the community and to raise your kids here and that is a big part of it,” Rowland said.

The final speaker was Managing Director of Hybrid Turkeys, Dave Libertini. Dave explained a bit about Hybrid Turkeys and Hendrix Genetics. He then focused on the purpose behind building this hatchery and the dedicated distribution network within the USA.

“This hatchery is a step that we are taking to revitalize our whole distribution in the US. We are dedicated to using technology, like what you see in this hatchery, to try to bring the best that we can to the industry,” Libertini said.

To see the full video of all the speeches, visit the Hybrid Turkeys Facebook page.

With this hatchery completion, as well as in-progress construction on a commercial hatchery in South Dakota and new farms in multiple states, Hendrix Genetics aims to strengthen their global supply chain. The Beatrice hatchery will join their network of owned, aligned, and contracted hatchery capacity set up to supply the strong demand for Hybrid genetics in the USA.

“We want to make you proud, we want to be part of the community and we’re really looking forward to a bright future,” Libertini said.