Diversified Agriculture has responded to increased demand for product sales and field support with the addition of two new employees. Paul Sterling has joined the company as Regional Sales Manager, covering the western U.S. and Canada. James McKnight, Field Technician, provides support on new installations for the company’s ventilation products.

Growing up on a turkey farm, Sterling is no stranger to the agriculture industry. He previously applied his agriculture background as Sales and Operations Manager at Strand Ag Supply and later Territory Manager and Operations Manager, Poultry Division at Veterinary Service Incorporated (VSI). “I’m thrilled to be Diversified’s first full-time territory manager for the west coast,” said Sterling. “The company has given me the tools I need to succeed and I’m looking forward to supporting the region.”


As Field Technician, McKnight provides installation support and ongoing troubleshooting throughout the U.S. and Canada. Due to rapid growth, McKnight currently focuses on supporting the Diversified line of ventilation products, but will transition to the complete line of Diversified products in the future.