Animal nutrition technology company AB Vista has expanded its Latin America (LAM) team, with the appointment of agribusiness communications specialist Fabiana Freitas as Marketing Coordinator.

Fabiana’s role will include developing communications within the region, and identifying new and exciting opportunities to increase awareness of AB Vista’s pioneering products and technical services. She brings to the role a master’s degree in marketing and agribusiness, and more than 20 years’ professional experience in journalism and communications.

Waldemar Rieping, Business Director for Latin America, says Fabiana’s extensive knowledge of animal health and nutrition equips her with an advanced understanding of the market:

“Fabiana’s journalistic and marketing experience, combined with her in-depth knowledge of the agribusiness sector, enables her to provide our Latin American team with exceptional advice and support in positively communicating our messages to the market.

“In addition, her experience as a journalist in Latin America will help us to strengthen relationships with key media in the region.”