News and analysis for the global poultry industry.
IPPE News / Industry News & Trends / Broiler Husbandry / Turkey Production
on February 12, 2019

Blockchain technology in the poultry industry: Why use it?

Implementing blockchain technology can help poultry companies be more transparent, if they are collecting the right data.

Blockchain has become a much-hyped term, most commonly associated with cryptocurrency, but the technology has many applications beyond just the banking industry, which could greatly benefit the poultry industry as well. Although the technology is new, its application is actually rather simple, according to Kevin Otto, senior director, community engagement…

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