The Tyson® Brand and Instant Brands Inc. – creator of the beloved multicooker, the Instant Pot – have teamed up to create the brand-new Tyson Instant Pot Kits. Designed to cook in 20 minutes, these fully prepped kits have everything you need for a meal, including Tyson 100% all-natural chicken made with no antibiotics ever, as well as long-grain rice and sauces.
The kits were designed to help Instant Pot users who want new ways to use their multicooker to make their favorite protein, and fast. The Tyson Instant Pot Kits come in three culinary-inspired and on-trend varieties that are sure to satisfy all palates:
- Hatch Green Chili Chicken Casserole
- Cajun Style Chicken and Rice
- Teriyaki Chicken and Rice
Meal kit sales totaled an estimated $3.1 billion in 2018 and are intended to make decision-making easier when it comes to mealtime. Yet, more than half of Americans say their biggest obstacle to deciding to eat at home is being strapped for time.
“We know lack of time is one of the biggest reasons people go to a restaurant or order out, which was the inspiration behind creating our fully-prepped meal kits,” said Steve Silzer, marketing director for the Tyson Brand.
“By combining our expertise in chicken, with Instant Pot’s credibility in cookware, we’re able to bring a fresh meal to the table that’s culinary-inspired, stress-free and fast.”
The kits roll-out in select locations now, and nationally this spring, in the refrigerated section of the store. They each deliver three to four servings and cook in 20 minutes, addressing the need to prepare a delicious dinner quickly. After all, half of all home cooks prefer dinner take less than half an hour to prepare, with 15–29 minutes being the ideal cook time.
For more information on the new Tyson Instant Pot Kits and other Tyson products, including where to purchase them, visit www.tyson.com. To learn more about Instant Pot and its breadth of offerings, visit www.instantpot.com.
