News and analysis for the global poultry industry.
Industry News & Trends / Business & Markets / WATT Poultry Chat / North America
on July 24, 2020

VIDEO: Broiler industry profitability 'good not great'

Industry profitability will follow historical patterns in the summer but may struggle in the fall

The broiler industry is profitable for now, but may struggle later in 2020. 

In a WATT Poultry Chat interview, Mark Jordan, executive director of LEAP Market Analytics, spoke about how current market conditions for feed costs as well as white and dark meat costs are impacting industry profitability. 

While profitability…

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