The COVID-19 pandemic disrupted supply chains both close to home and across the globe and impacted poultry producers both large and small.

Attendees at the Virtual Poultry Tech Summit 2020, to be held October 20-22, will learn how poultry operations on all continents have adjusted operations and strategies and what technological innovations can allow companies to adapt and thrive as the world adjusts to the “Next Normal” during a panel discussion on building resilience and antifragility with technology.

Panelists include Gordon Butland, director, G&S Agriconsultant Co. Ltd., Osler Desouzart, CEO, OD Consulting, Market Planning & Strategy and Phillip Wilkinson, executive director, 2 Sisters Food Group.

Butland is currently the director at G&S Agriconsultant Co. Ltd. He moved into banking in 1986, and in 1989 he started his association with Rabobank International. In 2004, he retired from the bank and now has advisory positions with companies all along the poultry supply chain on every continent. The advisory covers both strategic and data analysis areas.

Desouzart is the CEO of OD Consulting, Market Planning & Strategy, a consulting company with customers in more than 37 countries. He specializes in the international marketing of meat, having worked for some of the largest pork and poultry companies in Brazil. He is also a member of the Advisory Board of the World Agriculture Forum and a team member of The Sustainable Food Laboratory. In 2014, he was recognized by the Brazilian Association of Poultry Producers for his contributions to the country’s poultry industry.


Wilkinson joined 2 Sisters Food Group in 2006 as executive director. He is also a director of the Red Tractor Poultry Sector Board and the British Poultry Council and serves as a vice president and council member of AVEC (the Association of Poultry Processors and Poultry Trade in the EU). He is a past director of Inghams, a poultry integrator in Australia and New Zealand, a past non-executive director of Cogent, a ruminant genetics company based in England and has extensive experience working with companies in lighting and sensors for the poultry and swine industry, insect genetics and animal feeds.

Make plans to attend the 2020 Virtual Poultry Tech Summit, and take a look at the future of the industry. This one-of-a-kind online event facilitates the transition of innovation technologies from researchers and entrepreneurs into commercial applications for the benefit of the poultry industry. Registration is now open.

View our continuing coverage of the coronavirus/COVID-19 pandemic.

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