Turkey sales increase despite altered Thanksgiving plans
Growers were worried about the impact that smaller holiday celebrations might have on retail numbers.
The total meat department experienced a 5.4% boost in sales the week of Thanksgiving but the two weeks leading up to the holiday week were massive for the fresh meat department, at +17.5% and +19.9%.
“Thanksgiving meat department dollar sales benefitted from some inflation as well,” said Parker. For the…