News and analysis for the global poultry industry.
Industry News & Trends / Consumer Trends
on August 12, 2021

Plant-based, hard-boiled, RTE eggs to hit the market

The niche market contains few egg options, making this product one of the firsts.

Wundereggs are a ready-to-eat (RTE) plant-based food product designed to look and taste like hard-boiled eggs created by the company Crafty Counter, best known for selling a plant-based chicken nugget.

“Wundereggs are very similar in taste and texture to chicken eggs,” claimed Hema Reddy, CEO & founder, Crafty Counter…

To view the full article, please register or login.