Fresh Poultry Eye wins award

Fresh Poultry Eye wins industry award.

We are very proud of the team at Fresh Poultry Eye, who have won Best Poultry Product at the Food Management Today Industry Awards 2022 for its Morrisons Chinese Style Chicken Drums and Thighs. 

The team at Eye worked closely with the Morrisons product development and buying teams to develop the best Chinese style flavour in the market using a combination of Chinese flavours--including aniseed and Chinese 5 spice. 

“It’s a real honour to accept the award for Best Poultry Product for 2022 on behalf of Cranswick Fresh Poultry and Morrisons. We are always striving for our products to be best in the market–ensuring we showcase our British Chicken drumsticks and thighs using high quality ingredients and packaging. The whole team have worked tirelessly to ensure a streamlined launch for a core summer BBQ product which millions of consumers will enjoy in the oven or on the BBQ over the summer of 2022," said Neave Hayter, NPD technologist. 

The product is available to buy in store along with the rest of the Summer Eating range.

 

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