Can poultry future-proof against changing consumer demand?

Continuous improvements in bird health and performance metrics along with great taste and versatility have combined to make poultry meat the world’s most consumed meat. However, what some consumers, regulators and NGOs are asking for is changing.

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Continuous improvements in bird health and performance metrics along with great taste and versatility have combined to make poultry meat the world’s most consumed meat. However, what some consumers, regulators and NGOs are asking for is changing. 

The usual demands for low cost, great tasting and convenient poultry products are now combined with requests for things like Net Zero, higher welfare or no antibiotics ever (NAE) production. 

At the 2022 Poultry Tech Summit, scheduled for October 30 - November 1 in Atlanta, Georgia, a panel of panel of senior live production specialists will discuss the challenges and opportunities facing broiler and turkey producers and highlight areas where creative solutions from innovators could have the biggest impact.

Registration is now open with early bird savings until September 30.

The panelists include Dave Wicker, Ph.D., vice president of live operations, Fieldale Farms Corporation, Bruce Stewart-Brown, DVM, senior vice president of technical services and innovation, Perdue Farms and Carl Heeder, DVM, senior director of avian health and nutrition, Mountaire Farms.

Dave Wicker, Ph.D., has worked for Fieldale Farms Corporation for the past 27 years, most recently serving as the vice president of live operations since 2010. Prior to joining Fieldale, he worked in applied technology and animal research for Degussa Corporation and managed a breeder/hatchery program for Bayshore Farms. Dave earned a bachelor’s degree in poultry science and a doctorate in nutrition and biochemistry from Clemson University.

Dr. Bruce Stewart-Brown is senior vice president of technical service and innovation at Perdue Farms. He guides Perdue’s industry-leading transformation in how the company raises chickens and was instrumental in the company’s successful transition away from antibiotics. He earned a BS in Animal Science from Iowa State University, DVM from Iowa State University and is a Diplomate from the American College of Poultry Veterinarians.

Dr. Carl Heeder has over 25 years’ experience in the poultry industry. He received a BS in Poultry Science at the University of Wisconsin-Madison and his DVM at the University of Minnesota. Carl’s career has spanned all segments of the U.S. industries, including commercial egg, turkey and broiler production. Most of his career has been spent in working for integrators in either production management or technical support. Carl currently is the senior director of avian health and nutrition at Mountaire Farms.

Attend the 2022 Poultry Tech Summit

Join an exclusive international gathering of industry-changing innovators, researchers, entrepreneurs, technology experts, investors and leading poultry producers at the 2022 edition of Poultry Tech Summit on October 30 - November 1 in Atlanta, Georgia. 

Attendees can expect the same groundbreaking innovation and insightful presentations that made the previous events well-attended with deep dialogue on new prospective solutions and next-generation technologies. Poultry Tech Summit focuses on the transition of innovative technologies into commercial applications to advance the poultry industry.

Registration is now open with early savings available until September 30.

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