South African poultry producer Tydstroom is introducing the CobbAvian48 broiler breeder to its integration and will also be making the breed available to other companies in the region. Tydstroom Poultry, part of Pioneer Foods, is an integrated operation, from grandparent farms to processing plant and feed mill.

The first flock of CobbAvian48 grandparents was placed last summer, and parent chicks are now being hatched.

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The company produces more than 750,000 chickens a week, primarily for supplying fresh, cut-up chicken for retailers.