Peter Ainsworth of the Conservative Party has introduced the Sustainability of Livestock Farming and Food Production (Strategy) Bill to the UK House of Commons. “By supporting farmers to shift from factory-farmed meat to planet-friendly farming, we can cut emissions and enjoy better meat," Ainsworth said.

According to supporters, the bill seeks to reduce the environmental impact of the meat and dairy industries. It would require the government to develop sustainability policies within two years that would encourage domestic feed production and use tools like grants and tax breaks to promote certain farming practices.

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UK environmental group Friends of the Earth said that 259 out of a total 646 members of parliament have given their public support to reducing the environmental impact of livestock production. The bill is co-sponsored by John Gummer and David Amess of the Conservative Party, Alan Simpson and Nick Palmer of the Labour Party and Andrew George, a Liberal Democrat.