Muscatine Foods forms Kent Nutrition Group
Pet and feed divisions created to focus on needs of different customer categories
Muscatine Foods Corporation is uniting its livestock and pet nutrition subsidiary companies into the Kent Nutrition Group Inc.
The Kent Nutrition Group will be comprised of a feed division and a pet division. The feed division will focus on the specific products and services important to commercial producers, horse owners and lifestyle farmers. The pet division will focus on developing products for dog and cat owners, small animal enthusiasts and birders.
“We believe having a customer-focused structure is a powerful strategy that will benefit the dealers and retailers we do business with and spur growth,” said Gage A. Kent, chairman and CEO of Muscatine Foods Corp.
Prior to the formation of the Kent Nutrition Group, subsidiary companies Blue Seal Feeds Inc., Kent Feeds Inc. and Evergreen Mills functioned independently in their own distinct geographic regions of the U.S., servicing commercial livestock producers, equine and lifestyle farmers and pet owners.
The feed division will be led by Rich Dwyer, formerly president of Kent Feeds, and this division will be headquartered in Muscatine, Iowa, with a regional sales and service office in Londonderry, N.H. The pet division will be led by Kevin Fields, formerly president of Blue Seal Feeds, and this division also will be headquartered in Muscatine, with a regional sales and service office in Londonderry.