Chicken Farmers of Canada (CFC) has launched a new website with a searchable recipe database, shareable content and social media.

The revamp came in response to customer feedback and needs. “CFC has responded to consumers with a robust and rich new website that will meet the needs they told us they wanted us to fulfill,” said David Fuller, chairman of the CFC. “They wanted something that spoke to them and we’ve delivered. Now they can engage in our conversations and share our recipes and information more easily than ever.” Customers can now access recipes, videos and nutritional information, as well as fact sheets and other information.