EuroTier: Back with a new look

There is a layout change for the EuroTier trade fair on its return after two years to the German city of Hannover.

EuroTier 2008 is presented on the world's largest exhibition grounds in eight halls covering about 170,000 square metres. Its new layout this year has separate product groupings on pigs, poultry, cattle, feeds and bioenergy. Halls are located in a circular pattern so it will be quick and easy to move from one specialist zone to another, either through the halls or across a central patio. The Convention Centre (CC) provides a conference complex. The international visitors lounge is located in Hall 15.
EuroTier 2008 is presented on the world's largest exhibition grounds in eight halls covering about 170,000 square metres. Its new layout this year has separate product groupings on pigs, poultry, cattle, feeds and bioenergy. Halls are located in a circular pattern so it will be quick and easy to move from one specialist zone to another, either through the halls or across a central patio. The Convention Centre (CC) provides a conference complex. The international visitors lounge is located in Hall 15.

In its name and also its location, the EuroTier exhibition will be familiar to visitors when it returns to the city of Hannover in northern Germany from November 11-14. But they can still expect to find a major change. The event held every two years since 1993 has adopted a new appearance this year because of its need to expand.

"With EuroTier growing by 30 percent in terms of space and exhibitors, we have chosen a revised layout on the showground to cater for visitors' needs," says the show's manager, Dr Karl Schlösser, at the headquarters of German agricultural society DLG. The revision is most easily explained with a reminder that the halls featured in the previous arrangement were close to the north and west entrances of Hannover's Messegelände shows complex. The new look for this year utilises a series of eight halls closer to the east and south gates.

Zoning by species or topic gives each hall its own special identity. Enter by the south gate when the exhibition opens on Tuesday, November 11, and you will be next to the showground's Hall 11, home to the World Poultry Show that is part of the EuroTier 2008 agenda.

Pig production is the theme in Hall 12 and Hall 13. These are within a very short walking distance of the entrance gate called West 1. Entering through this gate in fact takes visitors directly into Hall 13 — where they will find pig-sector exhibitors sharing the area with cattle specialists because ruminant products and services fill a part of Hall 13 as well as all of Hall 27. Exhibits relating to feed for all farm species will be on display in combined Hall 14/15 that stands near the East 3 gate. Between these zones are Halls 24, 25 and 26, which have been designated to contain BioEnergy Europe — fast becoming a regular feature of all events organised in Germany by DLG, reflecting the intense German and European interest in new-generation bioenergy projects associated with farm production.

Day two of the event, Wednesday, November 12, brings a Chinese-European Pig Summit to EuroTier. This conference is being arranged by DLG with the Chinese Animal Agriculture Association to provide a platform where Chinese and European pig production specialists can discuss market needs and opportunities. The programme features overviews and future trends in pig markets in Europe and China, along with a presentation of the future technology needs in China. This summit takes place on the Hannover showground starting at 10:30 and continuing until 13:00, a schedule that includes a networking lunch.

From November 13-16, thus overlapping EuroTier's dates, another first-time addition for this year will take place: the annual congress of the German veterinary practitioners' federal association BPT and its accompanying trade fair on veterinary medicine. This will be at the same venue and is being linked to EuroTier through an international animal health forum organised jointly by BPT and the FVE federation of veterinarians in Europe with DLG.

EuroTier's own forum programme this year includes separate presentations on topical issues relating to the production of pigs, poultry and feed. For the first time this year, key presentations on the programme will also be offered in English every day throughout the four days. To find the pig forum, visitors will need to go to Stand E52 in Hall 12. There, they can hear a succession of advisory talks on topics ranging from successful animal health strategies (including circovirus vaccination) and the success factors of top-producing farms to climate-control technology, new recommendations on sow and piglet feeding, claw health and the on-farm assessment of animal welfare.

Pig production and associated subjects cover nearly half the exhibition space with a hall of 21,000m2 dedicated to exhibits of equipment for pig units and another 5,000m2 highlighting breeding organisations and reproduction techniques. This is apart from the allocation of 20,000m2 in other halls for feed, feed components and animal health, with an additional 8,000m2 for the companies supplying equipment used in storage, milling, mixing and pelleting of feeds. The area covered by BioEnergy Europe with its associated focus on manure handling and renewable energies will be more than 25,000m2.

"We have had more exhibitor registrations than ever for EuroTier from international pig industry suppliers and companies in associated business areas," Dr Schlösser says. "The fact that there are so many, when the sector faces unequalled challenges in increased costs for feed and energy, indicates the great importance of this event."    PIGI

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