Advertisement

News and analysis on the global poultry
and animal feed industries.
on January 21, 2011

Smartphones show meat details

Processing company Tönnies teams up with Aldi South for smartphone app

Meat sector publication AFZ Journal says that German shoppers will soon be able to use their smartphones to find information about the origin of the meat they see on display in the retail store.

Processing company Tönnies and retailer Aldi South have worked together to give customers the ability to obtain a special smartphone application, which will then bring details of a product on screen when the barcode of that product is scanned by the phone. The information provided will include the location of the production site and date of slaughter of the animal as well as cutting and packing data. 

Comments powered by Disqus