Tyson is offering multiple ways for consumers to save on its deli products and enter to win prizes during the March college basketball tournament time. Tyson and Marzetti Dips partnered for the Flavorful Four promotion, in which consumers can save on Tyson wings and boneless wings plus Marzetti Dips.

In-store there's a 2-D barcode consumers can use with their smartphone to enter the sweepstakes directly from their mobile device. Online, consumers can vote for their favorite wing and dip combination to be entered to win instant prizes and for a chance at the grand prize of an all-expenses paid trip to a college basketball game of their choice.

Consumers can also play for a chance to win prizes on Facebook in the "Are You Game" DeliAnytime Challenge where they can qualify by "liking" DeliAnytime. Every game day during the tournament, a new challenge will be revealed giving consumers the opportunity to participate for the chance to win prizes like coupons, gift cards, Tyson deli products and more.


In other Tyson news, the company and King Soopers recently donated 29,000 pounds of boneless chicken to Food Bank of the Rockies in an effort to feed those in need and promote awareness of hunger.

Food Bank of the Rockies distributes more than 35.7 million pounds of food annually, according to the Denver Post. Approximately 367,000 residents receive food aid from the food bank and its member agency programs each year.