Breeding company Al-Noor Chicks has been appointed by Aviagen as the exclusive distributor of Indian River products in Pakistan.

Al-Noor Chicks will receive their first import of Indian River Grandparents in July 2011 for use within their own operation and sales to the open market. Their annual intake is contracted at 10,000 Indian River GPs, but the company has plans in place to grow the business and invest in new facilities. “Indian River GP sales have risen by over 30% over the last twelve months and we are really pleased to have a company of Al-Noor’s caliber joining this growing network of Indian River GP customers," said Fred Kao, business manager for Indian River. "Al-Noor’s facilities are excellent, the company’s commitment to biosecurity is second-to-none and their business strategy is dynamic and progressive. We will do everything in our power to support them with dedicated customer service, specialist support and a series of events to introduce Indian River to the Pakistani market.”