News and analysis on the global poultry
and animal feed industries.

Chicken Marketing Summit News

Facing chicken supply chain challenges, opportunities

Decision-makers from leading chicken supply chain companies will discuss challenges and opportunities — and how to succeed, grow and be profitable — during a panel at the 2019 Chicken Marketing Summit.
Consumers have more choices for when, where and how they buy chicken than ever before. 
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Survey offers insight into consumers’ protein purchases

Annual consumption survey presented at Chicken Marketing Summit offers insights into consumer purchasing trends and challenges, including alternative proteins.
Annual consumption survey presented at Chicken Marketing Summit offers insights into consumer purchasing trends and challenges, including alternative proteins.
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How much will African swine fever impact poultry trade?

A global strategist with Rabobank will present at the 2019 Chicken Marketing Summit the latest data and economic outlook on how African swine fever will impact the global poultry meat trade.
A global strategist with Rabobank will present at the 2019 Chicken Marketing Summit the latest data and economic outlook on how African swine fever will impact the global poultry meat trade.
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How chicken will succeed in the digitized proteins market

A trio of speakers at the Chicken Marketing Summit will provide insight into a meat proteins market, in which consumers' choices are increasingly situation-specific and personalized.
Profitably winning the consumer’s food dollar in the meat category in 2019 and beyond will require new solutions that automate and personalize the marketing of food proteins to consumers. A four-part session at the 2019 Chicken Marketing Summit will deliver insights into how this transformation will impact the chicken industry’s products in the channels in which it competes.
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Key poultry industry leaders to share insights at Chicken Marketing Summit

The annual event features speakers and panelists from Wayne Farms, Pilgrim's Pride, Rabobank, Nielsen, and more.
WATT Global Media has announced agenda and speaker details for the 2019 Chicken Marketing Summit. This annual executive conference is scheduled for July 21-23, at the Belmond Charleston Place in Charleston, South Carolina.
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