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Personality helped the Popeyes chicken sandwich stand out
The chicken sandwich war of 2019 was a win for everyone
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Chicken Marketing Summit News
Why consumers went crazy for chicken sandwiches in 2019
Learn what’s next in a June 3 Chicken Marketing Summit webinar.
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One Health Certified program builds consumer trust
The new program, making its retail debut in Spring 2020, is a comprehensive welfare and health verification scheme that resonates with shoppers.
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6 chicken consumer trends that emerged during COVID-19
New shopping behaviors emerged as a result of the global pandemic.
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How One Health balances chicken, human and planetary health
Holistic program could result in optimal outcomes for consumers and producers.
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3 strategies to help chicken brands succeed during COVID-19
Learn more during the Chicken Marketing Summit webinar series.
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How has COVID-19 impacted consumer trends and marketing?
The Chicken Marketing Summit webinar series presents the latest in consumer trends and marketing techniques and poultry marketers can expect next.
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2020 Chicken Marketing Summit going virtual
The Chicken Marketing Summit webinar series will be held in place of the in-person event this year.
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Identifying the right consumer for your chicken brand
Where do poultry suppliers focus when something matters to everyone?
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