Terrence O'Keefe

3 key factors impacting 2019 US poultry industry profits

Record US animal protein production, slower economic growth, and ample supplies of corn and soybeans all figure to play major roles in determining whether 2019 is profitable for US poultry and egg producers.

January 21, 2019

Terrence O'Keefe

Will record red meat and poultry production in the U.S. coupled with the potential for slower economic growth and higher corn prices result in losses for U.S. poultry producers in 2019?

Will California Proposition 12 passage help US egg producers?

The answer to this question depends on whether you think US retailers will stick to their future cage-free egg purchase pledges.

December 18, 2018

Terrence O'Keefe

I am not a proponent of cage-free housing for hens, but passage of this ballot initiative in California could wind up being a good thing for U.S. egg producers.

Collaboration is essential for advances in poultry technology

Poultry Tech Summit brought together innovators/entrepreneurs, venture capital investors, poultry industry technical experts and established technology companies.

November 12, 2018

Terrence O'Keefe

Learn about the impact of collaboration on the development and implementation of innovative technologies in the poultry industry.

German egg farm transitions with the shell egg market

From privatization after the German reunification in 1990 to free-range and cage-free housing today, this shell egg producer has adapted to rapid changes in the retail market.

October 11, 2018

Terrence O'Keefe

Learn about how legisaltion and activist activity have changed how eggs are produced in Germany.

Free-range hens: The future egg safety conundrum?

Egg farm Salmonella enteritidis control plans place heavy emphasis on keeping rodents and flies out of the layer house, but what happens when the hens goes out?

September 21, 2018

Terrence O'Keefe

Learn how outdoor access for free-range layers increases hen mortality and food safety risk.

Can egg producers win the food safety race?

Walmart executive says chicken producers are in a race between their companies’ ability to prevent foodborne illnesses and society’s ability to detect them.

August 16, 2018

Terrence O'Keefe

Walmart executive says that poultry producers are in a race to improve the safety of their products more quickly than the technologies for tracing back foodborne illnesses are advancing.

US retail annual shell egg sales surge to $5.2 billion

Increased price accounts for most of the increased value of retail eggs sales, but unit sales of eggs also increased by 1.3 percent.

July 25, 2018

Terrence O'Keefe

Consumer demand for eggs in the U.S. isn’t likely to decline anytime soon, at least not according to the Nielsen Homescan Panel survey conducted in April 2017.

Foolish poultry products price-fixing lawsuits continue

These lawsuits, and some of the popular press coverage about them, point out the lack of economics education in the US.

July 5, 2018

Terrence O'Keefe

The lawsuits against broiler producers use the decisions made, based on excessive losses at past production levels, to produce more or less chicken meat since the Great Recession to spin a tale of collusion and price fixing.

Good messaging can shift consumer purchase intentions

One of the positive take-homes from recent consumer surveys is that purchase intentions can be swayed on cage-free eggs and slow-growing broilers.

June 8, 2018

Terrence O'Keefe

Can poultry producers sway consumers' willingness to pay a premium for either cage-free eggs or slow-growing broilers?

Cage-free egg production requires 3 to 5 times more labor

A panel with representatives from four major egg producers say that all cage-free housing systems require at least three times more labor to manage than cage housing.

April 23, 2018

Terrence O'Keefe

Training, for both the birds and employees, is one of the keys for successful cage-free egg production.

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Terrence O'Keefe

ARTICLES

3 key factors impacting 2019 US poultry industry profits

Will California Proposition 12 passage help US egg producers?

Collaboration is essential for advances in poultry technology

German egg farm transitions with the shell egg market

Free-range hens: The future egg safety conundrum?

Can egg producers win the food safety race?

US retail annual shell egg sales surge to $5.2 billion

Foolish poultry products price-fixing lawsuits continue

Good messaging can shift consumer purchase intentions

Cage-free egg production requires 3 to 5 times more labor

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