Terrence O'Keefe

Your source for information and news: WATTPoultry.com

Website provides actionable information on poultry industry news and events and focuses on the consumer trends and new technologies that will shape the poultry supply chain in the future.

September 27, 2020

Terrence O'Keefe

This is the best source for information about the global poultry industry.

COVID-19 enhances the value of poultry plant automation

The pandemic has increased plant wage rates, plant sanitation costs, employee PPE costs and created child care issues for workers.

September 18, 2020

Terrence O'Keefe

Learn what the impact of COVID-19 will be on the future of automation in poultry operations

Innovation requires inspiration and collaboration

Development and implementation of new technologies in the poultry industry require producers and inventors to work together to find the right solutions.

August 19, 2020

Terrence O'Keefe

Learn how poultry producers can speed up the development of new technologies that can improve productivity on the farm and in the plant.

USDA: Eggs are a good complementary food for infants

New USDA dietary guidelines highlight need for nutrient-dense foods for infants as they are introduced to complementary foods.

July 20, 2020

Terrence O'Keefe

Learn why the USDA recommends adding eggs to the diets of infants.

Virtual Poultry Tech Summit innovating the future of poultry

Virtual Poultry Tech Summit will feature innovation and technology presentations as well as panel discussions of industry executives, technology experts, futurists and business consultants.

June 24, 2020

Terrence O'Keefe

Learn which technologies will shape the future of the poultry industry

Restaurants reopening provides hope for egg breakers

US restaurant sales fell 70% from the same period last year when dining rooms were closed because of the COVID-19 pandemic.

May 21, 2020

Terrence O'Keefe

Learn how U.S. consumers are responding to restaurants reopening and the impact on demand for liquid egg products.

What do positive COVID-19 tests for poultry workers mean?

As PCR tests for the COVID-19 coronavirus have begun to be used to screen entire staffs at some processing plants, what do the test results really tell us?

May 5, 2020

Terrence O'Keefe

What do the high number of coronavirus positive test results for meat and poultry processing plant employees mean for the industry?

COVID-19: Poultry plants' snowstorm that has not ended

The global pandemic has caused more shifts in market demand, worker availability and overall headaches than any other natural disaster.

April 22, 2020

Terrence O'Keefe

Learn why the COVID-19 pandemic has created unprecedented challenges for poultry producers.

Technologies, innovations needed for Poultry Tech Summit

The Poultry Tech Summit is seeking applications for both innovation and technology presentations, due May 15, 2020. Virtual presentation option now being offered.

April 22, 2020

Terrence O'Keefe

Because of the ongoing disruption to international travel being caused by the COVID-19 pandemic, the Poultry Tech Summit will now accept innovation and technology presentation submissions from speakers who are not certain that they will be able to attend in person. The organizers of the Poultry Tech Summit encourage these individuals to apply to be considered as a “virtual” presenter.

2020 Chicken Marketing Summit going virtual

The Chicken Marketing Summit webinar series will be held in place of the in-person event this year.

April 13, 2020

Terrence O'Keefe

Learn about a free webinar series to help chicken sales and marketing professionals navigate through market disruptions caused by the COVID-19 pandemic.

COVID-19: Long-term supply chain impacts for poultry?

The worldwide COVID-19 pandemic has led to increased retail food buying as schools, restaurants and popular vacation spots close, but what comes next?

March 20, 2020

Terrence O'Keefe

Learn what the long-term impacts of the COVID-19 pandemic may be on U.S. retail and foodservice egg sales.