Poultry’s Perch
The poultry industry needs to get face to face with a new generation of managers.
In my role of supervising the world’s largest poultry show – the International Poultry Expo – I find that the pace of technological change is logarithmic and the changes inherent in today’s marketplace are amazing. I find myself having to react to social networks, virtual trade shows, smart phone apps, and a plethora of new technological opportunities to interact with people in the industry.
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