In 2013, the Brazilian government misjudged the ability of initiatives, such as fuel-price freezes and tax exemptions, to spark consumption, as well as to strengthen the country's productivity and international competitiveness. The weakening of economic indices has affected the performance of many supply chains, including agriculture, which slipped in the last quarter of 2013. 

La industria brasileña de alimentos balanceados ha sido impulsada por las crecientes ganancias de escala.