News and analysis for the global poultry industry.

Luis Romero

Luis Romero is the managing director of anh-innovation, a consultancy specializing in innovation strategy and new product development in animal nutrition and health



Cutting ABs in poultry production fostering innovation

Different countries are at different stages in their journey to antibiotic-free poultry production or production with prudent use, but common to all are new ways of working and flock management.
Adoption of prudent use and antibiotic free poultry production is progressing at varying speeds around the world and bringing with it new approaches to protecting poultry gut health.
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How omics are offering poultry feed additives new life

The application of omics to poultry feed additives will deliver new ways of giving birds precisely what they need to maximize performance.
Advances in the field of omics, and their application to poultry nutrition, should help to ensure the far more efficient and targeted use of feed additives.
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Precision nutrition: What will it really look like?

There remains a lot of uncertainty around precision nutrition in the poultry industry but what is certain is that producers who ignore it risk falling badly behind
The promises of precision nutrition would appear to offer huge gains for poultry producers. Learn what may be the best strategy for keeping abreast of fast changing developments.
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