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Food Safety and Processing Perspective
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Terrence O’Keefe, WATT’s content director, provides his perspective on everything from animal agriculture trends that impact our food chain to food-safety related issues affecting chicken and egg production. O’Keefe has covered the poultry industry as an editor for more than a decade and also brings his experience in plant management and poultry production to comment on today’s issues.
soft-boiled-egg-food-safety

Can egg producers win the food safety race?

Walmart executive says chicken producers are in a race between their companies’ ability to prevent foodborne illnesses and society’s ability to detect them.
August 16, 2018
Terrence O'Keefe
Walmart executive says that poultry producers are in a race to improve the safety of their products more quickly than the technologies for tracing back foodborne illnesses are advancing.
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Iowa corn

Foolish poultry products price-fixing lawsuits continue

These lawsuits, and some of the popular press coverage about them, point out the lack of economics education in the US.
July 5, 2018
Terrence O'Keefe
The lawsuits against broiler producers use the decisions made, based on excessive losses at past production levels, to produce more or less chicken meat since the Great Recession to spin a tale of collusion and price fixing.
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financial rollercoaster

US cage-free transition means more price volatility

Analyst says increased cost of cage-free production will reduce US egg exports and lead to greater price volatility for producers.
March 26, 2018
Terrence O'Keefe

If the cage-free transition takes place in the U.S. but not in the rest of the world, then the U.S. egg market would become more isolated and supply fluctuations would have a greater impact on egg price because of lost export markets.


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Innovators: The poultry industry needs your ideas

Innovation has been the cornerstone of the success and growth of the poultry industry. The Poultry Tech Summit will bring innovators and investors together to accelerate technology transfer to the industry.
March 9, 2018
Terrence O'Keefe
The Poultry Tech Summit is being launched this year to make sure that more of innovative ideas get an opportunity to be seen by the people who can use them and make sure they get to market.
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