News and analysis for the global poultry industry.

US poultry industry insights

Austin Alonzo, editor of WATT Poultry USA, examines hot topics surrounding the US poultry industry as it deals with a changing consumer, emerging animal welfare concerns and other disruptive challenges.
Case Farms chicken

Nicholas Kristof's chicken column misses the mark

The New York Times op-ed writer got the chicken industry wrong in a February 2021 column.
A recent op-ed piece published in the New York Times is below the standards of that organization, and its author, and does a disservice to its readers and the industry it criticizes by publishing falsehoods and misleading statements.
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COVID-19-stethoscope

A light at the end of the tunnel for COVID-19?

A vaccine could change things, but only if a significant number of people receive it.
The past year was defined by the COVID-19 pandemic. It destabilized the U.S. economy and forced integrators to make unexpected expenditures while upending demand for their products. However, there’s hope on the horizon for 2021.
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