In the same way I’ve been the conduit of information for my friends, the poultry industry needs to be that for its consumers.
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Picture it: A bachelorette party in Scottsdale, Arizona, donning matching sweatshirts with a Love Island theme and, instead of gushing about "forever" with their significant others, they are knee-deep in a riveting conversation about whether best by dates are fake or if two-week-old milk that still smells okay can be used in their cereal.
