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Consumer Trends
Chicken wing market stages a huge comeback
Wholesale wing prices are on track to post the second-highest annual average ever in 2024.
Brand Insights
Tools for efficient crop and seed applications
New Leader Manufacturing
Learn how New Leader Manufacturing is providing solutions for cover crop and seed applications, and reducing waste for farms.
Consumer Trends
Popeyes adds new chicken sandwich flavor to menus
The Golden BBQ Chicken Sandwich is “a declaration that lunch should no longer be boring.”
Hens and Trends
Could packaging technology help reduce food waste?
New smart packaging technology could allow producers and consumers to detect food spoilage without the use of a best-before date.
Consumer Trends
Cracker Barrel rolls out Bee Sting chicken products
New chicken tenders and chicken sandwich glazed with new sauce that combines heat and honey sweet
Chicken Marketing Summit News
Generation Z could change chicken consumption forever
By 2035, Generation Z will be the primary purchasers of protein and this will have a significant impact on the way that chicken is raised, processed and marketed. Are you ready?
Consumer Trends
Wendy’s highlights sustainability, DEI progress
Company reports reduced GHG emissions and improvements to their protein sourcing and workplace diversity.
Broilers
Broiler welfare can be monitored with imaging technology
A computer vision system can be used to help poultry producers manage welfare and production behaviors.
Egg
US Eggland’s Best uses ASMR content to reach egg consumers
The egg producer is using a new marketing strategy to promote its products to millennials and Gen Z egg consumers.
New Technologies
Emerging poultry technologies tackle industry challenges
What’s new in robots, precision feeding and imaging?
Poultry Tech Trends
Chili’s forgot to promote its new chicken sandwich
Ad campaign leaves me asking ‘where’s the chicken?’
Chicken Marketing Summit News
How AI builds consumer connections with chicken brands
Artificial intelligence can be daunting, but it can also be a valuable tool to predict and monitor trends
New Technologies
Unlock the potential of data analytics in poultry farming
Vencomatic Group's Dennis Hoeks presented on the ways that data analytics and artificial intelligence can benefit poultry producers at the 2024 IPPE.
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