The annual 2023 Easter Egg Roll event will happen as scheduled on April 10, 2023, according to the White House’s recent announcement. The event is the White House's largest public event and showcases shell eggs.
In the announcement, First Lady Jill Biden said the “EGGucation” theme used in previous years would continue in 2023. Additionally, egg producer Braswell Family Farms and marketing organization American Egg Board (AEB) will support the event and represent the commercial egg industry.
For the second year in a row, Braswell will supply and transport 30,000 shell eggs to be used in various way during the event.
AEB will help coordinate the event and host educational sessions about the commercial egg industry.
“This year we will have a special exhibit on the lawn that talks about the journey of the egg from the farm to the plate but also from the farm to the Easter egg roll," said AEB President and CEO Emily Metz.
"We're the oldest standing partner with the White House on this event, and you can't have Easter without the eggs,” she added. “I don’t think painting rocks or potatoes will catch on — there’s no replacement for eggs for celebrating or eating during this season.”
The use of alternate eggs for this year’s event was suggested by animal rights group People for the Ethical Treatment of Animals (PETA), in which it called on Biden to replace chicken eggs with fake eggs or painted rocks as a less expensive and more humane approach in a blog post.
Twitter posts leading up to the event also suggested other egg alternates such as potatoes, using the hashtag #easterpotatoes, in response to the country’s highly pathogenic avian influenza (HPAI) outbreak.
The alternative egg choices did not make the cut for this year’s event, which will begin at 7 AM ET and continue throughout the day. If not attending, the event’s activities can be viewed on the White House’s social media accounts on Twitter, Facebook and Instagram.
