News and analysis on the global poultry
and animal feed industries.


WATT Global Media regularly presents hour-long webinars on topics of interest to poultry and animal feed professionals and leaders throughout the year. Thanks to sponsorship partners, these webinars are FREE to attend. Join us for an upcoming live webinar, or browse our library of recorded webinars available to watch on-demand.

For more information about collaborating with WATT on a webinar, contact Director of Global Agrifood Sales, Jeff Miller, at


>>> How to control mycoplasma infections in poultry flocks
July 1, 2020 at 6:00 AM CDT (Chicago) / 12:00 PM BST (London) / 7:00 PM CST (Beijing).
Register to learn methods of MG transmission including transovarian or lateral via respiratory aerosols and direct contact.
More information on use of vaccination when it's not feasible to maintain flocks free of infection, for example on multi-age commercial layer farms or operations that are not fully integrated.
Speakers: Dr. Stephane Lemiere, Boehringer Ingelheim, and Dr. Anneke Feberwee, Royal GD.
2020 Chicken Marketing Summit Webinar Series proudly sponsored by Zoetis
Where poultry sales and marketing professionals come to learn about the latest consumer trends, marketing techniques and what to expect next in the ongoing competition for the center of the plate.
>>> What’s next in the fast food chicken sandwich wars (Part 3)
June 3, 2020 at 10:00 AM CDT (Chicago) / 4:00 PM BST (London) / 11:00 PM CST (Beijing).
Register to learn marketing strategies that build on the interest in higher quality chicken sandwiches.
More information on the next big food trends that will drive food-service chicken sales.
Speakers: Kelley Bailie Fechner, Datassential, and Emma Partridge, Numerator
>>> How chicken brands identify, focus on key consumer trends (Part 4)
June 10, 2020 at 10:00 AM CDT (Chicago) / 4:00 PM BST (London) / 11:00 PM CST (Beijing).
Register to learn how COVID-19 could alter consumer trends and which trends your chicken brand should focus on.
More information on how to evaluate key trends in the chicken retail landscape. 
Speaker: Meagan Nelson, Nielsen
>>> How chicken brands align ESG with investors, stakeholders (Part 5)
June 17, 2020 at 10:00 AM CDT (Chicago) / 4:00 PM BST (London) / 11:00 PM CST (Beijing).
Register to learn why environmental, social and governance factors should be important to chicken brands.
More information on how to communicate with consumers and investors about ESG.
Speaker: Charlie Arnot, Look East
>>> How storytelling can grow a chicken brand during transition (Part 6)
June 24, 2020 at 10:00 AM CDT (Chicago) / 4:00 PM BST (London) / 11:00 PM CST (Beijing).
Register to learn what kinds of stories chicken brands should be telling during COVID-19.
More information on how to connect and build trust with consumers when markets shift.
Speakers: Lexann Reischl, Opera House Communications & Advocacy LLC, and Megan Ernst, Wayne Farms
>>> What COVID-19 pandemic-caused retail shifts will last? (Part 7)
July 1, 2020 at 10:00 AM CDT (Chicago) / 4:00 PM BST (London) / 11:00 PM CST (Beijing).
Register to learn the impact of the pandemic on U.S. consumers’ shopping behavior.
More information on how Which consumer behaviors will last beyond the pandemic.
Speakers: Chris DuBois, IRI, and Joyce Neth, WATT Global Media

WATT Global Media webinars are available for on-demand playback, whether or not you attended the original live broadcast. To view the recordings from the list below you must be a registered user of the on-demand webinar library. Once you are a registered user, you can view any webinar in our library of archived webinars. To register, simply click to view our complete library or anyone of the on-demand webinar titles listed below. You will be prompted to register once you have pressed "Play" on the video.






Biosecurity can keep avian flu out of your poultry house
Poultry Gut Health: sorting the Myths from the Facts