IFFA 2013 will offer more exhibition space and a new hall concept for those involved in the meat industry. 

This year, the event runs May 4-9 and will offer 110,000 square meters of exhibition space – an increase of 6 percent. Some 58,000 visitors around the world are expected to attend the Frankfurt, Germany-based trade show.

Bigger and easier

Visitors will find a new, optimized hall concept. For the first time, the fair will occupy both levels of the new Hall 11, which will play host to exhibitors from the packaging, supply, weighing and measuring sectors, along with exhibitors from the processing and cutting sectors. 

Companies involved in slaughtering, dismembering and processing will be found in Hall 9 and 9.1, while Hall 8 will be home to those from the processing sector. Two floors of Hall 4 will be dedicated to everything needed for the butcher’s shop, along with supplies for ingredients, spices, additives and casing. 

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Wolfgange Marzin, president and chief executive officer of Messe Frankfurt, says: “For our visitors, the new hall concept means shorter walking distances and an improved overview. The new concept means we have been able to comply with the long-standing wishes of many exhibitors for more exhibition space.”

The event is international both in terms of visitors and exhibitors. At the last edition of the show, 55 percent of exhibitors came from abroad. 

IFFA 2013 will focus on the trends in the meat processing sector, including safety, hygiene, traceability, automation and sustainability. The latter is an increasingly important area for the meat processing and supplier industries, and numerous ideas and solutions for the efficient use of energy and resources have already been adopted. IFFA will offer an up-to-the-minute overview of them, its organizers note.