News and analysis on the global poultry
and animal feed industries.
on January 1, 2014

Brazil: voice of the agribusiness to be heard

An initiative of the former Ministry of Agriculture, Mr. Roberto Rodrigues, the entity Sou Agro ("am agribusiness", in a free translation) was put in motion in Brasil.

The entity gathers professionals, companies and players of the Brazilian agribusiness. Supported by several, well-orchestrated marketing actions, the entity aims at giving a voice to and secure the visibility of the often unknow economical, social and environmental importance of the agribusiness for the country, as a whole.

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