News and analysis on the global poultry
and animal feed industries.
Broilers & Layers
on February 7, 2014

What's ahead for the 21st century broiler producer

Bill Roenigk talks with WATT PoultryUSA about the future of the U.S. broiler business, including the issues of industry consolidation, business models and international trade.

WATT PoultryUSA:  Bill, congratulations on completing over 39 years of service to the U.S. broiler industry. As you retire from your full-time responsibilities as senior vice president at the National Chicken Council and take on a part-time consulting role, what is the biggest change you've witnessed in your four decades

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