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on February 6, 2019

Protein production 2030: Animal vs. plant-based proteins

NPD Group’s David Portalatin discusses evolving consumer tastes and how alternatives will affect US meat consumption

Chicken is the No. 1 protein consumed in the United States today — and that’s unlikely to change —however, evolving consumer food consumption behaviors may hinder future growth in the poultry sector, says David Portalatin, NPD Group vice president and food/beverage industry adviser.

“We are a nation of meat eaters…

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