KFC Canada and Frito Lay Canada have announced a new food collaboration: KFC x Lay's Bar-B-Q Tenders. The limited-edition collaboration features KFC's 100 percent real Canadian farm raised chicken tenders coated in Lay's sweet and smoky Bar-B-Q potato chips. The new chicken tender is available starting October 7, 2019, while supplies last.
"When the idea of combining two global iconic brands to create the KFC x Lays Bar-B-Q Tenders was born, we just had to make it happen" said Sam Redman, Chief Marketing Officer, KFC Canada. "We're incredibly proud of this new creation and we know all Canadians will be excited once they try it.
Innovative food isn't new for KFC Canada. The bun-less all chicken Double Down sandwich debuted in 2010, selling over 350,000 sandwiches in 10 days. In 2018, the cult classic returned with a twist, bringing sweet and savory chicken and waffles together as the Waffle Double Down. In 2019, Chachos – chicken nachos topped with cheese sauce, jalapenos, sour cream, diced tomatoes and chives, drove fans wild, putting a spin on KFC Canada's Original Recipe Tenders for the first time.
"The Lay's brand is synonymous with flavor. When KFC Canada asked to team up and combine their signature chicken tenders with our quality, Canadian-made potato chips, we knew right away that KFC x Lay's Bar-B-Q Tenders would be a hit," said Shirley Mukerjea, Senior Director of Marketing, PepsiCo Foods Canada.
The chicken tenders are available at participating KFC restaurants across Canada starting October 7 through November 10, 2019, while supplies last. Lay's Bar-B-Q potato chips are always available at retailers nationwide.