Vital Farms: Transparency will bring diners back to foodservice
Brands need to rebuild trust with consumers to regain COVID-19-related losses.
Foodservice locations will need to rebuild trust with consumers that are wary about dining out during the COVID-19 pandemic, Russell Diez-Canseco, President and CEO, Vital Farms, said during Building Trust Through Transparency.
“Consumers are still more concerned about public health than the economy. As a result, their…