Bruce PlantzFrom the Author - Page 2HomeMarket Data section expanded and improvedThe mobile-friendly relaunch of WATTAgNet.com includes several improved or new features. These include exclusive market-related content and a revamped Market Data section.Broilers & TurkeysWATTAgNet relaunches in mobile-friendly formatIn addition to being mobile-friendly, there are numerous upgrades and new features on the site.Broilers & TurkeysAntibiotic-free meat production now a marketing ployAntibioticresistance is not a new issue. There have been concerns about antibioticresistance since the late ‘60s, but in the last few years it has come to the forefront.HomePork industry ready for required antibiotic use changesConsumershave never been more interested in food and agriculture than today, and one ofthose concerns is antibiotic use in livestock production, according to Chris Hodges, CEO of the National Pork Board.Broilers & TurkeysProducir pollos sin antibióticos requiere de planificarHace unos años, el pollo sin antibióticos se consideraba como un mercado de nicho, pero hoy en día, esto está cambiado rápidamente.Antibiotic-Free MeatProducing chicken without antibiotics requires a planConsumerdemand for chicken raised without antibiotics is causing major U.S. poultryproducers to rethink their use of antibiotics in poultry production and theimportance of poultry gut health.Broilers & TurkeysAntibiotic-free chicken now in consumer mainstreamAntibiotic-free broiler products are no longer a niche market. The event that brought the issue into the mainstream was actually several years ago when the Centers for Disease Control and Prevention and the American Medical Association turned antibiotic use in animals into a human health issue. That was the opinion expressed by Richard Kottmeyer, a consumer industry analyst with Strategic, at the beginning of the discussion.Poultry FeedFeeding poultry diet high in DHA can help improve human healthChickenand egg producers have the capability to produce products that will helpimprove human health and doing so will give them a competitive advantage. Thekey is feeding the animals a diet high in DHA and then marketing theDHA-enriched eggs and poultry to consumers.Broilers & TurkeysElanco announces full-value approach to poultry marketAfter five years ofgrowth and multiple acquisitions, Elanco Animal Health has announced its newstrategy to service the poultry markets. At a press conference at the 2015 International Production &Processing Expo (IPPE) Kerryann Kocher, director, U.S. Poultry Operations,explained how the company came up with its Full Value Poultry business strategy.HomeSecretary Vilsack outlines PEDv response program at World Pork ExpoU.S. Secretary of Agriculture Tom Vilsack announced the launch of a U.S. Department of Agriculture program to assist the pork industry battle the porcine epidemic diarrhea (PED) virus outbreak. Speaking at a luncheon at the World Pork Expo June 5 in Des Moines, Iowa, he outlined the USDA's response to the PED virus epidemic.HomePEDv impact on US pork industry outlined at World Pork ExpoIt was only a little over a year ago the porcine epidemic diarrhea (PED) virus started impacting U.S. swine herds. In that year, as many as 7 million pigs have been lost and U.S. pork production has been impacted. But a year into the PEDv epidemic, a panel from the National Pork Producers Council at the World Pork Expo in Des Moines, Iowa, June 4 said the situation shows some signs of improvement.Broilers & TurkeysAnimal welfare important to poultry industryAconference on animal welfare, conducted by WATT Global Media at VIV Europe 2014on May 21, drew a diverse crowd and numerous questions from the audience. Itfocused on the poultry industry's role in implementation of World Organisationfor Animal Health (OIE) animal welfare standards, how genetics companies breedfor animal welfare, and how a group in Germany is raising consumer awareness tothe poultry industry's commitment to animal welfare.Previous PagePage 2 of 4Next Page