Agribusiness company Syngenta selects agency of record

Martin Williams was selected as the agency of record for agribusiness company, Syngenta, in North America. Martin Williams has worked with Syngenta on the company’s crop protection business since 1985.

October 3, 2011

Martin Williams was selected as the agency of record for agribusiness company, Syngenta, in North America.

Martin Williams has worked with Syngenta on the company’s crop protection business since 1985. Martin Williams assumes the advertising agency of record role following a competitive pitch as Syngenta consolidated business under one advertising agency and one PR firm (Gibbs & Soell).

Perdue Breaded Chicken

USDA finalizes policy to protect consumers from Salmonella

Philippines poultry sector prepares for heatwave

Philippines poultry sector prepares for heatwave

A state of calamity has already been declared in five towns in the Asian nation.

Cooks Venture files for bankruptcy

The poultry company that specialized in pasture-raised, slow-growth chickens started in 2019 and shut down in 2023.

Typewriter 5519033 1280

Avian Influenza

Avian flu infects another Michigan turkey flock

This is the first time the H5N1 virus has been confirmed in Ottawa County poultry, but it was previously reported in a dairy herd in that county.

How long should dark periods be in turkey barns?

NC State study examines how length of exposure of darkness affects production performance, injury prevalence, fearfulness and eye health.

Turkeys Big Dutchman

Consumer Trends

Chicken and Blue Jays: Sofina Foods partners with MLB team

Janes chicken will be available at concession stands throughout the Rogers Centre during Toronto Blue Jays games.

Toronto Blue Jays

Early vote: JBS shareholders against Batista brothers on board

Former JBS chairman and CEO, who left their respective roles amid controversy in 2017, seek to regain seats on the board.

Vote Ljchris Bigstock

Processing & Slaughter

New Baiada poultry plant to open in Australia in 2026

The facility in New South Wales will have the capacity to process up to 3 million chickens per week.

A rendering of the Baiada poultry plant under construction in Tamworth, Australia.

Chicken Marketing Summit News

Are chicken consumers ghosting virtual concepts?

Now that foodservice dining rooms are open, delivery could become less popular.

Digital Consumers

Poultry Around the World

Fears growing over avian influenza H5N1 jumping to humans

WHO has voiced its concerns over the ability of H5N1 to infect more species as scientists forecast that the next pandemic will be caused by an influenza virus.

Avian Flu Petri Dish

NTF Foundation seeks solution to turkey reovirus

Project begins in earnest to seek funds for research to find a vaccine that can aid in reducing the impact of reovirus.

White Turkey Closeup

Avian Influenza

European study confirms importance of biosecurity in HPAI control

Even if poultry are vaccinated against highly pathogenic avian influenza, biosecurity remains important.

Processing & Slaughter

Olymel to close Quebec poultry processing plant

The plant in Saint-Jean-sur-Richelieu had recently been operating at 40% capacity.

Olymel Chicken Breast

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